“How many retail brands are so well loved that people want to wear [them] on a t-shirt or barbecue apron?” Sanders Design’s brand standards manual for local grocery chain Four Square features the enduring shopkeeper icon popularised by artist Dick Frizzell. (via Dean Minifie)

“How many retail brands are so well loved that people want to wear [them] on a t-shirt or barbecue apron?” Sanders Design’s brand standards manual for local grocery chain Four Square features the enduring shopkeeper icon popularised by artist Dick Frizzell. (via Dean Minifie)

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Written and designed by Matthew Buchanan. Colophon. Please give credit. Email