Delete unimportant things. Even if you love them. If it isn’t spectacular, it gets cut. Kill your darlings. Be a cold-blooded killer. Ruthless. Delete. Refine. Improve.

— From Frank Chimero’s 10 Principles That May Make Your Work Better Or May Make It Worse, originally published on AisleOne.

Written and designed by Matthew Buchanan. Colophon. Please give credit. Email