A transmission from the deep south.Tumblr (3.0; @matthewb)http://matthewbuchanan.name/<img src="http://25.media.tumblr.com/tumblr_lzd2wejSpt1qz6jndo1_500.jpg"/><br/><br/><p>Type design firm Underware’s bold and beautiful <a href="http://underware.nl/logotypes/Tahoe_South/">new wordmark</a> for Tahoe South. Love.</p>http://matthewbuchanan.name/post/17586522973http://matthewbuchanan.name/post/17586522973Tue, 14 Feb 2012 15:29:00 +1300Typographybrandlogo<img src="http://25.media.tumblr.com/tumblr_l3n6jhWQ1E1qz4xx0o1_500.jpg"/><br/><br/><p><a href="http://www.tenfoldcollective.com/blog/feynman-school">Identity</a> for The Feynman School in Rockville, Maryland by Colorado-based The Tenfold Collective. (via <a href="http://tmblg.com/post/672831537/identity-for-the-feynman-school">Andrew Wilkinson</a>)</p>http://matthewbuchanan.name/post/672864917http://matthewbuchanan.name/post/672864917Mon, 07 Jun 2010 23:45:24 +1200identityTypographydesignlogobrand<img src="http://24.media.tumblr.com/tumblr_kz32ouJgga1qz6jndo1_500.png"/><br/><br/><p>Love the result of Alex Cornell’s branding work for startup Plancast, “the hardest and most fulfilling project in [his] career thus far”. Good, detailed writeup on the <a href="http://blog.iso50.com/2010/03/10/plancast-penguin-development-process/">ISO50 blog</a>.</p>http://matthewbuchanan.name/post/439545424http://matthewbuchanan.name/post/439545424Thu, 11 Mar 2010 09:38:54 +1300designbrandlogoillustrationtypography<img src="http://24.media.tumblr.com/tumblr_kv0srowEG81qz6jndo1_500.jpg"/><br/><br/><p>Alex Cornell’s <a href="http://blog.iso50.com/2009/12/20/rebranding-playboy-book-production/">student project</a> to rebrand <em>Playboy</em> magazine for his Nature of Identity course at the Academy of Art University:</p> <blockquote> <p>The final deliverable for the class was a book in which we the explain history of the brand, walk through our rationale for the new identity, explore the process of the logo development, present brand standards and guidelines, and show example brand implementations and extensions.</p> </blockquote> <p>Plenty more photos (NSFW) and a complete write-up are on Scott Hansen’s <a href="http://blog.iso50.com/2009/12/20/rebranding-playboy-book-production/">ISO50 blog</a> where Alex is a regular contributor.</p>http://matthewbuchanan.name/post/293832420http://matthewbuchanan.name/post/293832420Tue, 22 Dec 2009 09:54:00 +1300bookslogobrandeducationprint<img src="http://24.media.tumblr.com/tumblr_ks8s4t0RXV1qz6jndo1_500.png"/><br/><br/><p>Love this new, refined logo for <a href="http://www.theheadsofstate.com">The Heads of State</a>.</p>http://matthewbuchanan.name/post/226202708http://matthewbuchanan.name/post/226202708Thu, 29 Oct 2009 09:41:15 +1300logoillustrationbrand<img src="http://24.media.tumblr.com/tumblr_kprafrmaqU1qz6jndo1_500.jpg"/><br/><br/><p>Exploratory concept work for a larger rebrand of <a href="http://kayak.com">Kayak</a>, the comparative search engine for travel. (via <a href="http://www.idsgn.org/posts/kayak-flips-its-identity/">idsgn</a>)</p>http://matthewbuchanan.name/post/184711839http://matthewbuchanan.name/post/184711839Fri, 11 Sep 2009 07:53:49 +1200identitybrandlogo3ddesignsearchweb<img src="http://25.media.tumblr.com/tumblr_koplwme7CT1qzob85o1_500.jpg"/><br/><br/><p><a href="http://www.flickr.com/photos/rayfenwick/390457808/">Samples</a> from a hand-lettered identity for a GPS-based ghost tour, by Ray Fenwick. (via <a href="http://dailytypography.com/post/167896502/letter-samples-via-ray-fenwick">Daily Typography</a>)</p>http://matthewbuchanan.name/post/169593200http://matthewbuchanan.name/post/169593200Sun, 23 Aug 2009 22:57:42 +1200Typographydesignhand-drawnidentitybrand<img src="http://25.media.tumblr.com/oUVPjZYNor2opbacSzJzPveuo1_500.jpg"/><br/><br/><p>Very sharp branding for the Civilized range of spirits by Minneapolis-based <a href="http://neatlytrimmedbeard.com">Neatly Trimmed Beard</a>. (via <a href="http://www.thedieline.com/blog/2009/08/civilized.html">The Dieline</a>)</p>http://matthewbuchanan.name/post/162010739http://matthewbuchanan.name/post/162010739Fri, 14 Aug 2009 00:24:00 +1200branddesignPackagingTypography