Artist Kyle Lambert (well known for his 200-hour recreation of a Morgan Freeman portrait) was commissioned by Netflix to produce the key art for its Stranger Things series, and asked to pay tribute to the great poster artists of the 1980s, including Drew Struzan. Lambert used Procreate on an iPad Pro to produce his initial compositions, final detail and colour blocking, completing the work in Photoshop. His digital paintings of the main characters were printed onto canvas and given to cast members at the completion of the shoot.