Straight talk from Zendesk’s chief creative officer Toke Nygaard on this week’s rebrand and accompanying design system:

Now, selling this crap internally is an art form in its own right. A lot of people joined [Zendesk] because they saw themselves in the bubbly buddha character and were not prepared to give that up for some artsy, faux mid-century Bauhaus shit. Luckily for us, all of our founding fathers agreed it was time for a radical change—working for a truly design-appreciative company sometimes does have its benefits!